What’s On and Explore Newsletter

Redesigned monthly email newsletter for Friends of the Museum members and the public to receive the latest news and programming about the Aga Khan Museum.

CLIENT 
Aga Khan Museum

ROLE Creative Direction, Research, Typography

DATE July 2016

It was important that the museum's digital communications echo the strong branding established in its print materials. This was largely achieved by reducing the number of news items, focusing the content and driving readers to the main website. A single colour from the main story image was used on the masthead for interest and to draw attention to external links.